The Pros And Cons Of Temporary Labor

Often in business you run into labor shortages. Your business is expanding at a rapid pace. Maybe you’ve won the bidding on a large job. Whatever the reason you are in the position of needing more help and quickly. The question is whether hiring some form of temporary labor is the right thing to... 

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When Business is Slow, It’s the Best Time to Market

I’ve noticed that when the economy slows down, many of my clients stop marketing their businesses because they’re afraid to spend the money. I think this is a big mistake! When business slows down, it’s a great time to increase your marketing. Why? Two reasons. First, you’re... 

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Magic? Mystery? Nope, Just Basic Publishing Common Sense

Search engines are notoriously secretive about how they generate search results. This is because a search engine is a business like any other — Google doesn’t want Yahoo! learning its secrets, and vice-versa — and competition is fierce. Yet their methods are not as mysterious as they’d... 

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Benefits That You Gain From Your Social Networking Website

Social network is a social structure, with the individuals or organizations as the nodes. A social network software ties together one or more types of relationships, such as financial exchange, friends, kinship, dislike, trade, web links, sexual relations, disease transmission (epidemiology), or airline... 

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Tips On Owning Your Own Job Board Site

Job Board Software is the basic software required to implement or make a complete and feature rich recruitment website. In laymans terms it would ideally mean a board displaying everything concerning jobs and other related work. It is useful to both, the person seeking a job, as well as the employer.... 

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Blue Ocean Strategy For Responsible Sourced Jewelry

The most useful business book I have come across since Jim Collins’ “Good to Great” is “Blue Ocean Strategy”, by W. Chan Kim and Renee Mauborgne. Blue Ocean strategy is about breaking through structures that primarily exist in how you perceive your company and the market.... 

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Setting Up And Running Your Small Business Practice

While setting up and running your own small business practice can have many rewards, it can also be fraught with many risks. In order to minimize these risks, it is a good idea to devise a plan before committing yourself. Think of ideas What kind of business do you want to start? Thinking of business... 

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Think Small: Micro-Niche Your Way to Success

Conventional wisdom tells us to think big. Having coached hundreds of small business owners, I find the ones that have the greatest success tend to think small. What do I mean by ‘thinking small’? I mean choosing a narrow micro-niche where they can stand out and get noticed. A niche where... 

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Position Yourself As An Expert to Increase Income

It takes time and planning to position yourself as an expert or specialist in your field, but it’s well worth the effort to make this approach a part of your long-term marketing strategy. The media will call you, associations will ask you to speak at their events, and you will start to stand out,... 

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Twelve Creative Ideas for Using Teleseminars to Grow Your Business

Conducting teleseminars, or group learning conference calls, is a very effective strategy to promote your small business or professional practice and create additional streams of income. Teleseminars offer a very versatile and efficient way to deliver your services and build your business. I have been... 

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